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As I Am Curl Clarity Shampoo 237ml
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A clarifying shampoo designed to gently yet effectively remove sebum, dirt, build-up, and environmental impurities from hair and scalp while preserving moisture and curl integrity. Ideal for curls, coils, and waves needing a fresh, clean foundation for styling.

    Pairs perfectly with: Hydration Elation Intensive Conditioner, Detangling Conditioner, Coconut Leave-In Conditioner
    Frequency of use: as needed
    Sulfate free | Paraben free | Silicone free | Mineral oil free | Petrolatum free | Phthalate free | Drying alcohol free | Talc free
    Bottle of As I Am Classic Curl Clarify Shampoo on a white background
    As I Am Curl Clarity Shampoo 237ml
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    As I Am Curl Clarity Shampoo 237ml

    Notes

    Key Benefits:

    Deeply cleanses hair and scalp without stripping essential moisture
    Prevents dryness and promotes smooth, manageable hair
    Enhances curl and coil definition
    Safe for color-treated hair
    Eases combing and detangling

    Vegan & Cruelty-Free: Sulfate-free, paraben-free, and formulated without harmful chemicals.

    Ingredients

    Featured Ingredients:

    Coconut Extract: Hydrates, adds shine, reduces protein loss, and supports scalp health.
    Amla Fruit Extract: Rich in antioxidants, promotes hair strength and vitality.
    Tangerine Fruit Extract: Gently cleanses while delivering a refreshing, invigorating scent.
    Shea Butter: Deeply moisturizes, reduces frizz, strengthens strands, and adds shine.

    Ingredients:
    Aqua/Water/Eau, Sodium Lauroyl Sarcosinate, Cocamidopropyl Betaine, Hydroxypropyl Methylcellulose, Cocos Nucifera (Coconut) Fruit Extract, Phyllanthus Emblica Fruit Extract, Citrus Reticulata (Tangerine) Fruit Extract, Fragrance/Parfum, Citric Acid, Phenoxyethanol, Caprylyl Glycol, Sodium Benzoate, Limonene

    FIS: 193-140-N

    How to use

    Thoroughly wet hair. Apply a moderate amount of Curl Clarity Shampoo and massage into scalp and hair to create a rich lather. Work through hair for an even, deep cleanse from root to tip. Rinse thoroughly. Repeat if necessary. Ensure all shampoo residue is rinsed out completely.
    For best results, follow with Hydration Elation Intensive Conditioner or Detangling Conditioner. On styling days, apply Coconut Leave-In Conditioner before gels or creams.

    Carbon-neutral shipping on all orders
    Eco-friendly packaging